The cost of a 30-second commercial during Super Bowl LI, played in February 2017, was $5 million. That is up from $3.5 million for the February 2012 game and $2.5 million for the February 2006 game. In other words, the price of these commercials doubled in 11 years.
Talk with the pros
Our CPAs and advisors are a great resource if you’re ready to learn even more.