No business owner wants to send out spam. Even the term ‘email blast,’ the practice of launching a flurry of targeted messages at customers and prospects, has mixed connotations these days. Yet email remains a viable and even necessary communications channel. Here are four tips on...
People are naturally inclined to make charitable gifts around the holidays. With the end of the year fast approaching, your non-profit should prepare now to take advantage of donors’ generosity. Here are four tips for making the most of the season: Strike early. Plan events or...
With Veterans Day on November 11, it is an especially good time to think about the sacrifices veterans have made for us and how we can support them. One way businesses can support veterans is to hire them. The Work Opportunity tax credit (WOTC) can...
Companies looking for the perfect holiday gift for valued employees or customers may be tempted to buy prepaid gift cards as a convenient, one-size-fits-all solution. If yours is one of those businesses, you might want to think twice. Gift cards are vulnerable to theft; numbers...
With the U.S. divorce rate in the 40 to 50 percent range, your retirement plan is likely to receive a domestic relations order. These orders entitle an ‘alternate payee’ to a portion of a participant’s retirement benefits. It is up to you, the plan sponsor or...
Diversity in a company’s board of directors and its management team helps enhance corporate value. The Securities and Exchange Commission (SEC) already requires limited disclosures on boardroom diversity and has plans to expand these disclosures in the future. Diversity is not just for public companies,...
Currently, year-end tax planning is clouded by questions about federal legislation. President Trump and many of the Republicans in Congress favor changes that would affect the tax code, and the success they will have in their efforts is difficult to predict. One undecided issue is the...
Non-profit board members need to keep an eye on how well their organizations are meeting major goals and furthering their missions. One of the easiest, quickest ways for boards to do this is with a ‘dashboard’ of key performance indicators. Just as an automobile dashboard...
